The End of Passwords: Why It’s Time Your Business Went Passwordless
- LGA Marketing
- Apr 23
- 3 min read

In today’s digital-first world, cybersecurity isn’t just a technical issue — it’s a major business-critical concern. Yet one of the most persistent threats to enterprise security is also one of the most familiar: passwords.
According to recent studies, over 80% of data breaches involve stolen or reused credentials (Blanton, 2024). Passwords, once seen as the gatekeepers of sensitive information, have now become one of the weakest links in the security chain worldwide.
Why Traditional Passwords No Longer Work
Let’s face it — traditional passwords are a pain for everyone.
High Maintenance, Low Usability Password policies typically demand frequent resets, minimum character lengths, and complex combinations. These requirements frustrate users and drive bad habits like writing passwords down or reusing them across platforms.
Difficult to Manage at Scale With dozens of apps and platforms to access, expecting employees to remember unique, strong passwords for each system is unrealistic. Many store passwords in unsecure files or rely on easily compromised password managers.
Constantly Under Attack Passwords are vulnerable to phishing, brute-force attacks, and credential stuffing. Remember the 2018 Marriott-Starwood breach that impacted 500 million guests? A password-based system was part of the problem (Eastman, 2024).
A Burden on IT Teams Forgotten passwords and lockouts flood support desks, wasting valuable IT resources and driving up operational costs.
LGA Passwordless Authentication: A Smarter Way to Secure Access
Designed for today’s hybrid workforce, our Passwordless Authentication combines convenience with enterprise-grade security — no passwords, no compromises:
✔️ Scalable, secure access for hybrid and remote workforces
✔️ Fast, intuitive login experiences for every user
✔️ Lower IT strain and operational overhead
✔️ Compliance-ready access aligned with modern cybersecurity standards
Why Should Your Business Go Passwordless?
Stronger Security Passwordless authentication defends against phishing, credential theft, and server-side breaches. In fact, Microsoft reported a 99.9% drop in account compromise attacks after rolling it out (Kensington, 2023).
Lower IT Costs Helpdesk requests for password resets can account for 20–50% of all support tickets. By eliminating this friction, businesses can reduce support overhead by up to 33%, saving both time and money (Ping Identity, n.d.).
Better User Experience Frictionless logins mean happier users. Whether it’s unlocking with a fingerprint or a quick face scan, passwordless login is faster, more intuitive, and compatible across devices — including support for SSO and identity platforms.
Reduced Risk Exposure Without stored passwords, your organization reduces the amount of sensitive data it needs to protect — and the impact of a potential breach.
Whether you're a scaling startup or a seasoned enterprise, Passwordless Authentication helps you protect what matters most — while empowering your people to work faster and smarter.
Ready to Say Goodbye to Passwords?
Passwords are outdated, risky, and frustrating. With LGA, you can unlock a safer, simpler, and smarter login experience for your employees.
Future-proof your access strategy.
Get in touch with our team to explore how we can help your organization go passwordless — securely.
References
Blanton, S. (2024, October 24). 50+ Password Statistics & Trends to Know in 2024. Jumpcloud. https://jumpcloud.com/blog/password-statistics-trends
Eastman, C. (2024, August 19). By Colin Eastman — August 19, 2024 | Passwordless Password-Based Loyalty Programs are a Hacker’s Paradise. OwnID. https://www.ownid.com/blog/password-based-loyalty-programs-are-a-hackers-paradise
Kensington. (2023, August 25). Exploring the Benefits of Passwordless Logins: A Guide to Simplifying Your Online Security. Kensington. https://www.kensington.com/news/security-blog/benefits-of-passwordless-logins/?srsltid=AfmBOoqG5T8sFJrNtGN0idi5dS6xOSJq3q_k0LkqlRszTvQBgeNlTVmp
Ping Identity. (n.d.). Passwordless Authentication: The Fundamentals. Ping Identity. https://www.pingidentity.com/en/resources/identity-fundamentals/authentication/passwordless-authentication.html
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